Aniket Jha

How does content marketing work?

When you have content it works! Was all I had to say, trust me it after a long and very long conversations over a period of time, wherein I decided for this to put this to rest. However it is important why are promoting content marketing, what are the matrix of analysis used to determine the effectiveness of content marketing, where are we planning to […]

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Easier said than done, create your own story

Your story may not have such a happy beginning but that does not make you who you are, it is the rest of it- who you choose to be – kunfu panda 2. When do I realise that the beginning is over and the choice to become starts? Do we get a sign ? A mail, message, what’s app ? How do I come to […]

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What happens next once you are online?

Now that we are here what next is the question? It seems to be increasingly painstaking to determine and draw out a plan because of the initial pitch that sold off, because of which you turned into; to be online, is missing its goal. However the overall strategy and depth of the direction to move ahead is suddenly blank and seeming to be short lived. […]

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Why following is more important to be in business ?

Was hearing the pod cast, talking music on Saavn of Shaan (one of my favourite singers in Hindi music). The interesting things to hear was, you are as big as your social media is – Shaan. Also something like I dont want to go and ask for work, cause it shouldn’t be Shaan is coming now and asking for work. However the fact remains yes […]

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Story of making…

What are you really doing out there? Every ad is an opportunity to position or re-position the brand! As when you exist, you are a brand, anybody thinking other wise, either should not be part of the team, or in case of your customer claiming the same, you should drop that customer. The reach of the brand may or may not reach out to millions, […]

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Why advertise? Why promote? And why not!

Briefly to put forward to advertise is to¬†describe or draw attention to a product. To promote is to support or actively encourage; further the progress of the product. And why not because though similar advertise and promote have a different function all together. The difference to simply be put, as why to use a product and what product to use. Why; would explain and create […]

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Dygn Media Unfolds…

Mission : delivering planned, goal oriented, brand conformation and public relations campaigns that enhance the sales, fasten their growth and customer awareness of our clients. Vision: To create an effect which informs, inspires and elevates DYGN Media is about turning dreams into reality and now! Enabling our customers with latest technology, actionable outputs and broad range of analytics. To share the most unbiased, realistic statistics; […]

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Wife charges me found guilty

A few days back my wife told me; that I have been not writing for her / to her lately. The charges on me were that I used to write for her much more before, letters, emails – blogs. To the charges my wife has accused me of, I plead guilty. However I would also wish to put forward my case and share a prospective […]

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Root Evil on the Road

The stress levels while driving are on the rise. Road rage is real and incidentally to the extent; causing, one to let go ones life! There are no clear statistics because everything is settled on the road either ways. There has been independent survey’s in 2016 and close to 60% of the people driving said they had to face the road rage, either for following […]

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Hospital Smell, Health, Work WTF…

It has been a crazy time lately, the visits to the hospitals because of my modern lifestyle challenges to give me a slip disc, doctors opinion which really does not change much expect for the fact that scares the heck out of you and the other scares a bit more! Nothing against the medical industry but truly it has become an industry. In the wait […]

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